Proven Growth Framework

Proven Growth Framework

We Build Email Engines For 5-7 Figure DTC Brands

Helping DTC brands scale with done-for-you retention systems that boost LTV, increase repeat orders, and drive revenue, without paid ads or any guesswork. 

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Satisfied DTC Brands

Satisfied DTC Brands

Brand’s we’ve helped increase their revenue.

Trusted by leading DTC brands.

Brand’s we’ve helped increase their revenue.

Trusted by leading DTC brands.

Brand’s we’ve helped increase their revenue.

Trusted by leading DTC brands.

Retention Systems That Scales With You

£1m+

£1m+

in Attributable Revenue

Our high-converting email strategies have delivered over £500 thousand in attributable revenue for DTC brands. Predictable growth. Repeat customers. Maximum ROI.

Our high-converting email strategies have delivered over £500 thousand in attributable revenue for DTC brands. Predictable growth. Repeat customers. Maximum ROI.

32%+

32%+

Avg Increase in Email Revenue

Brands that plug into our retention systems see rapid uplift, with a 32% increase in email attributed revenue within the first 2 months of onboarding.

Brands that plug into our retention systems see rapid uplift, with a 32% increase in email attributed revenue within the first 2 months of onboarding.

20+

20+

Brands Trust Us

From skin care to fashion to fitness apparel, we’ve partnered with over 50 ambitious brands to transform email into a retention machine adding an extra 30%+ in revenue every month.

From skin care to fashion to fitness apparel, we’ve partnered with over 50 ambitious brands to transform email into a retention machine adding an extra 30%+ in revenue every month.

Email Designs

Emails Built to Convert.

From strategy to design, every email here has driven real revenue. These are proven campaigns, not templates — crafted to match brand voice, boost engagement, and maximise conversions.

Case Study

£41,242 in Email Rev – 30.7% Attributed

We helped this UK-based clothing brand generate over £41,000 from email alone in just 30 days — making up 30.7% of total store revenue.


That’s a 40% increase in email-attributed revenue compared to the previous period, thanks to a mix of high-performing campaigns and automated flows that converted at scale.

✅ 40% uplift in email-attributed revenue

✅ Over £21K from campaigns + £20K from flows

✅ Balanced split between campaigns (51%) & flows (49%)

✅ £1.30 revenue per recipient

Our Process

The Nimbus Playbook

Our proven framework to launch fast, drive immediate results, and build long-term retention success — every time.

Phase 1: Strategy

We audit your brand, map the gaps, and build a data-led roadmap.

  • Klaviyo Integration

  • Brand Audit + Research

  • Competitor Analysis

  • 60 Day Success Roadmap

Phase 2: Launch

We build the systems, flows, pop-ups, campaigns, ready to convert.

  • Pop-Up Form Implementation

  • Setup 8+ core email flows

  • Campaign Execution

  • Bi-Weekly Report

Phase 3: Optimise

We test, refine and scale what’s working to maximise performance.

  • A/B Testing Flows

  • Segmented Campaigns

  • Experiment new approaches

  • Bi-Weekly Report

Secure payments through Stripe

Secure payments through Stripe

Async communication via Slack

Async communication via Slack

Designed in Figma

Designed in Figma

Streamlined Tools for Smarter Content Workflows.

Streamlined Tools for Smarter Content Workflows.

Streamlined Tools for Smarter Content Workflows.

Why Us

Agencies vs Nimbus Labs

From one-off campaigns to full retention systems — choose the setup that fits your growth goals.

Other Agencies

Includes:

Sloppy, template-driven campaigns

Sloppy, template-driven campaigns

Sloppy, template-driven campaigns

Focused on vanity metrics, not retention

Focused on vanity metrics, not retention

Focused on vanity metrics, not retention

Poor segmentation = low ROI

Poor segmentation = low ROI

Poor segmentation = low ROI

Copy-paste flows with zero brand voice

Copy-paste flows with zero brand voice

Copy-paste flows with zero brand voice

Set-and-forget setups that stall growth

Set-and-forget setups that stall growth

Set-and-forget setups that stall growth

Nimbus Labs

Includes:

High-converting campaigns — no templates

High-converting campaigns — no templates

High-converting campaigns — no templates

Retention-focused strategy built to scale

Retention-focused strategy built to scale

Retention-focused strategy built to scale

Smart segmentation & data-backed flows

Smart segmentation & data-backed flows

Smart segmentation & data-backed flows

On-brand copy that actually sells

On-brand copy that actually sells

On-brand copy that actually sells

Constant testing, insights & optimisation

Constant testing, insights & optimisation

Constant testing, insights & optimisation

Services

Your Growth Engine

From one-off campaigns to full retention systems — choose the setup that fits your growth goals.

On-Demand Creative

Email Creative Kit

Polished, high-converting email designs.

Includes:

Designed in Figma

2x Rounds of Revisions

On-brand, conversion-optimised copy

Sliced & optimised assets

Plug-and-play ready for Klaviyo

Smart Triggers & Timing Optimisation

One Time Setup

Email Flow Accelartor

Build a fully functioning email marketing engine, ready to run.

Includes:

Full Flow Set-up & Automation

Flow Strategy & Mapping (Email + SMS)

High-Converting Flow Copywriting

Advanced Flow Segmentation

Welcome, Abandonment, Post-Purchase Flows

Smart Triggers & Timing Optimisation

Flow Performance Tracking & Tweaks

Ongoing Monthly Management

Retention Growth Engine

Ongoing optimisation, management, and scale! Fully done for you.

Includes:

Everything from the Foundation Set-Up

Full-Time Account Management

Ongoing A/B Testing

Monthly Reporting

No Long-Term Contracts

Completely Done–For–You

Monthly Campaign Calendar Creation

Testimonials

Listen To What Others Have To Say About Us

When it comes to retention, we know a thing or two. Join us and get our complete, full-service approach to ecommerce email marketing & SMS.

Book A Free Audit

Retention Starts Here

Get clarity on what’s holding your revenue back — and how we’ll fix it.

FAQs

Everything You Need to Know

We’ve answered the most common questions below — so you can move forward with clarity and confidence.

How soon will we see results?

Do you work with our internal team or just take over?

How often do we get updates?

What kind of growth can we expect?

What’s included in the service?

Can this reduce CAC or increase LTV?

What does pricing look like?

How soon will we see results?

Do you work with our internal team or just take over?

How often do we get updates?

What kind of growth can we expect?

What’s included in the service?

Can this reduce CAC or increase LTV?

What does pricing look like?

How soon will we see results?

Do you work with our internal team or just take over?

How often do we get updates?

What kind of growth can we expect?

What’s included in the service?

Can this reduce CAC or increase LTV?

What does pricing look like?

Ready to Turn Email Into a Reliable Revenue Stream?

We’ll help you build retention systems that convert — no bloated retainers, no risky ad spend, just proven growth.

Get your free consultation